When I moved to tube amps they sounded better to me. How much of this comes from the beautiful glow they emit with the lights down I cannot say. They have a weird mad science aura that I cannot separate from actual performance. At some point stuff sounds different and it's up to us if it sounds better or not. It's impossible for me to disambiguate what I know about how a system looks and the "backstory" of the equipment.
We once operated a small commercial apiary and sold honey in the local market as a kind of pet project holdover from my marketing days. When the local coop asked how much we wanted per jar I said it didn't matter but we needed to be the most expensive by a wide margin. Out packaging with beautiful and our honey sold out in hours when it showed up, being the top PLU code every month they stocked it, often selling out in hours. My reasoning was that people use price as a strong indicator of quality. We also had hilarious marketing with Miss Trans Northampton marketing it as "honey fit for a queen". Other better beekeepers than me sold retail for less than our wholesale and we were doubling their take with half the product at market. Once, when I worked at a wine store we mismarked a $9.99 bottle of wine as $39.99 and it sold right out, having been nearly dead stock. People came back and bought 2nd and 3rd bottles. We had to not carry it after that. I haven't forgotten this less. DId the people that bought it at $39.99 enjoy it more? Yes, I think they did.
I like a kind of cool understated elegance to my system, e.g.less buttons are better and fewer gauges and displays are preferable. When it looks right there's a satisfaction. I am perfectly capable of marketing a system to myself. It doesn't hurt that the finish on the Celestions closely matches the credenza or that the hardwood stands for the amps closely match the finish as well. Yes, I like the little brass feet and cups on the speakers.
So, to the consumers of our honey who insisted it tasted better it tasted better. To me the spiked speakers do indeed sound better. I am not kidding, they sound better. There is no conceivable way for me to know if they do objectively and it utterly doesn't matter because there is no objective in that.