The M74 is part of the M70 through to M90 family...
They are "musical" - they do lots of things right...
And from the V15III onwards they were replaced by the V15III/IV/V and M95/97 families.
(the earlier ones have the rectangular bodies, the later ones have the V bottom bodies)
The later ones are theoretically better (and in the case of the V15III/IV/V they also have laminated poles)
Due to the more sophisticated magnetic construction they have less High frequency dropoff - so you get more detail, more air, less grain, etc...
On the other hand, the earlier series are much less finicky, easier to use, easier to setup, and sound consistently good.
You can fit a wide range of styli to the M74 body... which gives a lot of flexibility...
The original N74CS
http://www.turntableneedles.com/Shure-N74CS-Needle-760-D7_p_1383.html
Conical stylus, VTF 3g, best matched to a mid to heavy arm
N75EJ
http://www.turntableneedles.com/Needle-760-DEJ_p_1386.html
Basic Eliptical - tracks better, will get more detail from the records
best matched with a mid mass arm
N75ED
http://www.turntableneedles.com/Needle-760-DED_p_1075.html
Upper grade eliptical - another step up, this makes it into a very nice cartridge - same level of stylus as on the M97xE
Best suited to a low mass arm
N75HE
http://www.turntableneedles.com/Shure-N75HE-Needle-760-DHE-copy_p_1076.html
HyperEliptical, this is the lowest level of line contact needle... another step up in resolution, tracking ability, etc...
Best suited to a low mass arm
N75HE - SAS
http://www.turntableneedles.com/JICO-SAS-type-760-DSAS-for-Shure-N75HE_p_3978.html
MicroRidge - SAS stylus - this is the ultimate for this type of body, pretty much as far as you can take it (short of custom built exotica).
Again takes everything that one step further.
Best suited to a low mass arm
Now to the M97xE
taken on its own without the brush it is around the same level as the M74 when fitted with the N75ED needle. But the marginally better body may give the M97 an edge (subtle though...)
The high compliance of the needle suspension requires a low mass arm to give its best.
BUT: - flip the brush down, and suddenly it can give its best on a mid or even mid-heavy mass arm.... a truly magical bit of design work!
Styli:
N97xE
The original item
N97xE-SAS
http://www.turntableneedles.com/JICO-SAS-needle-77x3-Dsas-N97xe-for-Shure-M97xE_p_3953.html
The SAS stylus for the M97.... this takes the M97xE and turns it into a very serious audiophile performer.
Best suited to a low mass arm if used with brush up
Matches low through to mid-heavy arms with brush down.
Prices pretty much follow the performance potential.... the SAS N75 is around $140 and the SAS M97 is around $180.
These are all good value for money given the performance they provide.
The M97xE is pretty much unbeatable in the bang for the buck stakes, and the fact that it can mate well with the vast majority of tables/arms.
The M74 will always sound different to the M97, and some people prefer that sound - but if I had to pick one single cartridge to live with, I would choose the one with the brush.
bye for now
David